SEO Keyword Research

A keyword, in the context of search engine optimization, is a particular word or phrase that describes the contents of the  web page. It is very important to find out the right keywords for your web page and in fact, the relevancy of the page increases with the usage of right keywords. Keyword research is arguably one of the most important elements of SEO. 

SEO keywords are to be used in various places like title tags, meta descriptions. image names & alt texts, different heading tags etc and of course in the content as well, in an effective way. The content should also be written for the targeted users and this has been emphasized in the google webmasters guidelines as well. We use the latest proven tools for conducting SEO keyword research, suiting to your business.

  • We will do all the keyword research with the best keyword research tools like Semrush.

  • Model the right keyword strategy of the right competitors.

  • Finalization of keywords will be done by considering the search volume, CPC, SEO difficulty, google trends insights etc.

  • Focus on the long tail keywords (less competitive) especially when the website is a newbie.

  • Questions, your customers may ask. Understand your customer’s pain points and desires.

  • Usage of Seasonal, Trending, LSI (Latent semantic indexing) and Polysemy keywords.

Here below few of the benefits of good keyword research.

  • More visibility of your website in search engines.

  • More traffic on your website and more potential business leads.

  • More authority in your business domain.

"Think about what a user is going to type."